Storytelling
with
Data
A uniquely designed programme offered to the working executives across India.
ABOUT THE PROGRAMME
“Numbers have an important story to tell. They rely on you to give them a voice”
- Stephen Few
INTRODUCTION & OBJECTIVES
Stories are and have always been the way we understand the world, yet storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier.
In this course, you will discover the power of storytelling to bring your data to life and convey your message compellingly. The workshop will equip you with the philosophy, principles, and tools of good design that will help you bring more impact to the data you have or the analysis you have performed.
TEACHING PEDADOGY
The primary methodology will be hands-on sessions where participants will be guided by the instructor. There will be a few lectures and individual/group presentations. The tool used for this program will be Tableau.
Participants are required to bring their laptops. Full Tableau license will be provided at the start of the program.
EXPECTED PARTICIPANTS
This training program has been designed for junior and mid- level managers whose work involves preparing, consuming and sharing data by way of presentations and dashboards.
By anchoring on the storytelling method, this program will provide them ways to deliver the data-driven insights in a compelling manner.
PROGRAM CONTENT
DCOVA framework – a holistic approach towards any data science problem
Visual cognition and perception – understanding how the brain recognizes patterns when visuals are shown
Grammar of visualization
Best practices for choosing charts and graphs
Dashboard design principles
Designing optimal layouts
Deciding interactivity applications
Storytelling – putting it all together
PROGRAM FACULTY PROFILE
PROF. GIRIDHAR RAMACHANDRAN
Prof. Giridhar Ramachandran (Giri), is a faculty member in the Marketing department at XLRI – Xavier School of Management. With a dynamic blend of over 20 years in both academia and industry, Giri brings a wealth of experience and a unique perspective to his teachings.
His industry experience is marked by significant roles at prestigious corporations such as Ford, Toyota and Dell where he excelled in marketing and analytics. Notably, he also consulted for Procter & Gamble and IBM while at a startup, enhancing his diverse profile with cross-industry expertise.
His accomplishments include founding and scaling analytics teams, as well as leading analytics projects that have generated over $100 million in value.
Prior to his academic tenure, Giri served as General Manager of Global Data Insights and Analytics at Ford, where he led a premier team of data scientists. He earned his MS in Decision and Information Technology from the University of Maryland and a PhD from the Indian Institute of Technology Madras. His transition to academia reflects his dedication to educating and developing the next wave of data- driven leaders.
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PROF. RAGHAVSHYAM RAMAMURTHY
Raghavshyam (Shaam) Ramamurthy boasts over 25 years of international experience and a profound passion for education. Shaam is a celebrated visiting lecturer at prestigious institutions around the world, including IIM- Calcutta, IIM-Trichy, IMT, XLRI, University of Virginia (Darden), Masters Union, Great Lakes Institute of Management, and Syracuse University. At these institutions, Shaam imparts his extensive knowledge in Data Visualization, Business Analytics, and Marketing Analytics across various programs.
Shaam’s professional background is equally distinguished, with significant roles in the Energy, Logistics, and Construction sectors in the United States. At CPS Energy, his most recent industry position, he led a team of analysts to foster data-driven decision- making across multidisciplinary teams. His continuing engagement in consulting and training activities, helps him to bridge the gap between academic theory and practical application.
Shaam holds an MBA from the Whitman School of Business and a B.Sc in Chemistry from Ramakrishna Mission Vivekananda College, University of Madras.
View ProfilePROGRAM DETAILS
GENERAL INFORMATION
Nominations
Filled-in Nomination Form should reach the Corporate programs Office via email at mdp@xlri.ac.in or courier it to XLRI, Corporate programs, CH Area (East), Jamshedpur -831001. The fee is payable either by online payment through NEFT/RTGS or Multicity Cheque/Demand Draft in favour of "XLRI LEADERSHIP EDUCATION AND DEVELOPMENT". Bank details for online payment are provided on the Pro-forma Invoice raised against receiving of the filled-up nomination form. The payment process of the program fee is to be completed before the commencement of the program.
Cancellation of Nominations
Information about the cancellation of nominations, if any, should reach the Corporate programs Office at least one week before the commencement of the program. Cancellations received after the above-mentioned deadline will entail a cancellation charge of 100% of the Program fee.
Program Cancellation
XLRI is not accountable for payment towards cancellation of dockets. If unforeseen circumstances warrant postponement/cancellation of the program by XLRI, the information will be sent to the sponsoring companies 10 days in advance of the scheduled commencement date.